1
"If it's planned and budgeted for early, flooring can be an integral part of a space's overall feel and enrich the project's presence."
— Aaron Smith, director, trade show division, Donald E. McNabb Co. Inc.

2
"Exhibitors should let their exhibit houses know about any heavy equipment or other items that will be moved around in their booths, as they can affect flooring selection and installation."
— Dave Sterne, founder and CEO, The Inside Track Inc.

3
"The latest high-tech option is LED floor panels. While the cost is currently high, the impact and messaging it can bring to any exhibit is exceptional."
—James Zacharias, vice president of sales, Exploring Inc.

4
"Exhibitors often forget flooring is a main attraction in their booths that has the opportunity to draw in new clientele as much as any other flashy component."
— Mia Cantrell, account service, Xpert Trade Show Carpet LLC

5
"A raised floor can suggest your product is 'raised' above your competition. It's simple human psychology."
— Nikkie Pantev, account manager, Ares-3

6
"Flooring is becoming more accommodating to exhibitors' needs, from realistic wood and stone looks to high-tech flooring with programmable changes in color and dynamic internal lighting."
— Randy Swartz, president, Stagestep Flooring Solutions Inc.

7
"If flooring isn't addressed early on and included in the process of integrating ceilings, walls, lighting, etc., into a whole design, holding a separate discussion about it is meaningless."
— Natalia Azrikan, senior 3-D designer, Jack Morton Worldwide Inc.

8
"Exhibitors should ask – but rarely do – 'What is the best way to care for the floor so I can reuse it?"
— Chrissy Ott, marketing director, American Harlequin Corp.

9
"Flooring is an integral part of the trade show experience. This is the only surface in a booth that will touch every attendee."
— Matthew Gallegly, director of marketing and operations, specialty markets, Shaw Industries Group Inc.

10
"One of the most overlooked aspects of flooring is wayfinding – using it to guide visitors through an exhibit for maximum efficiency and effect."
— Kenneth Glazer, president, K&S International Inc.