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PHOTO: COURTESY OF FORDHAM UNIVERSITY LIBRARY, MESSMORE & DAMON COLLECTION
AT&T Communications LLC built this futuristic booth, whose look was inspired by sources ranging from Frank Lloyd Wright to "The Jetsons," for a circa-1975 trade show. The booth was designed by now-legendary Messmore and Damon Inc., a New York company that started in model making and then expanded into animatronic dinosaurs and exhibits at world's fairs. While the stand suggested next-century digital technology with displays of portable computers, AT&T was mired in the analog past, unable, for example, to phase out landline phones requiring operator assistance until 1978.
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eTrak Online Sessions
Feb. 5, 2026
3048R Sales and Marketing Alignment: How to Get ‑ and Stay ‑ on the Same Page
Feb. 10, 2026
3011R How to Grow Your Brand: Incorporating Brand Marketing into Your Exhibit Program
Feb. 19, 2026
4101R Boost Up: Promote Yourself from Service Provider to Strategic Business Partner
Mar. 3, 2026
6020R The @show Experience: Understand the Essentials of Exhibit Design
Mar. 10, 2026
7058R Authors Executive Series: Thrive Under Deadlines: Strategies for Success
All Sessions >>
3048R Sales and Marketing Alignment: How to Get ‑ and Stay ‑ on the Same Page
Feb. 10, 2026
3011R How to Grow Your Brand: Incorporating Brand Marketing into Your Exhibit Program
Feb. 19, 2026
4101R Boost Up: Promote Yourself from Service Provider to Strategic Business Partner
Mar. 3, 2026
6020R The @show Experience: Understand the Essentials of Exhibit Design
Mar. 10, 2026
7058R Authors Executive Series: Thrive Under Deadlines: Strategies for Success
All Sessions >>