venues
Baird Center
The Baird Center is situated in the downtown area of Milwaukee, WI, and its soaring architecture draws millions of eager eyes every year. The facility opened in 1998 and in May 2024, it completed an extensive $456-million expansion project, just in time to host the Republican National Convention. The expansion project doubled the convention center's size, and it now boasts 1.3 million square feet of space, 300,000 of which are contiguous exhibition space. The expansion project introduced to the facility amenities like sensory rooms and all-gender bathrooms. It also brought attention to sustainability within the facility, and fitted it with environmentally friendly features such as a water retention system, solar roof panels, and bird-friendly fritted glass.
There are 22 loading dock bays on the third floor expo hall level.
No advance freight is accepted in the facility.
Free wifi is available throughout the venue.
Baird Center has achieved Global Biorisk Advisory Council GBAC STAR accreditation.
For food and beverage offerings, Baird Center maintains a partnership with Levy Restaurants.
CTI is the Baird Center's preferred audiovisual partner.
Composting services can be made available upon request.
Any drilling or anchoring into the venue's floor is prohibited.
Confetti, glitter, sand, or simulated snow is not permitted in the exhibit halls.
Adhesive-backed decals may not be distributed in the building.
Drones may not be operated inside the building.
Water-based fog machines are permitted in the building; however, oil-based smoke, haze, or fog is strictly prohibited.
WHERE TO SLEEP
Hilton's 700-room Art Deco hotel is connected to the Baird Center via skybridge and offers a convenient place for event attendees and managers to rest a weary head. For a unique Brew City experience, stay in the original Pabst Brewery downtown. Its exposed brick and meticulously designed rooms offer a one-of-a-kind experience.
Hilton's 700-room Art Deco hotel is connected to the Baird Center via skybridge and offers a convenient place for event attendees and managers to rest a weary head. For a unique Brew City experience, stay in the original Pabst Brewery downtown. Its exposed brick and meticulously designed rooms offer a one-of-a-kind experience.
WHAT TO EAT
Rare Steakhouse, convenient to the Baird Center, offers fresh seafood, fine steaks, and 400 wines, making it a perfect spot for a client or team dinner. For a more casual option, don't leave Milwaukee without a fish fry. The Packing House is a great option, and you can decide if you're #teamlemon or #teamtartarsauce.
Rare Steakhouse, convenient to the Baird Center, offers fresh seafood, fine steaks, and 400 wines, making it a perfect spot for a client or team dinner. For a more casual option, don't leave Milwaukee without a fish fry. The Packing House is a great option, and you can decide if you're #teamlemon or #teamtartarsauce.
HOW TO GET THERE
Fewer than 10 miles separate the Baird Center and the Milwaukee Mitchell International Airport. It costs about $25 to get to the Baird Center from the airport via rideshare. Taxi service and rental cars also are available, and hotel shuttle service take passengers to all area hotels. There also is Amtrak service from the airport, as well as access to the Milwaukee County Transit System, which offers $2 bus rides.
Fewer than 10 miles separate the Baird Center and the Milwaukee Mitchell International Airport. It costs about $25 to get to the Baird Center from the airport via rideshare. Taxi service and rental cars also are available, and hotel shuttle service take passengers to all area hotels. There also is Amtrak service from the airport, as well as access to the Milwaukee County Transit System, which offers $2 bus rides.
There are 22 loading dock bays on the third floor expo hall level.
No advance freight is accepted in the facility.
Free wifi is available throughout the venue.
Baird Center has achieved Global Biorisk Advisory Council GBAC STAR accreditation.
For food and beverage offerings, Baird Center maintains a partnership with Levy Restaurants.
CTI is the Baird Center's preferred audiovisual partner.
Composting services can be made available upon request.
Any drilling or anchoring into the venue's floor is prohibited.
Confetti, glitter, sand, or simulated snow is not permitted in the exhibit halls.
Adhesive-backed decals may not be distributed in the building.
Drones may not be operated inside the building.
Water-based fog machines are permitted in the building; however, oil-based smoke, haze, or fog is strictly prohibited.
Editorial
Bootstrapping Boogie
Within the give and take that comes from a community is love, learning, support, and growth.
Exhibitor Q & A
Sustainable Exhibiting
Like many companies, mine is focusing on sustainability. How can I reduce the environmental impact of my booth?
Exhibitor Q & A
Recycling
How can I improve my recycling efforts at a show and after it ends?
Ask Dan
BYOBO
One of my staff has terrible body odor. How do I broach the sensitive topic without humiliating anyone?
Exhibiting 101
A Guide to Graphics
This handy guide to designing graphics will clear up the details so you can focus on the creativity.
Ammunition
Ideas That Work
String Art, a Sneak Peek, and Postcards from the Edge
Products
New Tools
Three Can't Miss Product Launches
Conventional Wisdom
Baird Center
The Baird Center is situated in the downtown area of Milwaukee, WI
City Profile
Get Out! Milwaukee, Wisconsin
Milwaukee, otherwise known as Brew City, is the undisputed beer capital of the world.
Fixing Snafus
It's Just a Flesh Wound
Thanks to a stitch in time and an apologetic GSC, a destroyed booth was repaired and blood-free in time for the show.
Archive
Shock Treatment
1939-40: Electra the electric eel visits New York World's Fair
Education
14 Things You Should Know About Gen Z
Gen Z confuses, perplexes, and stymies marketers like no other.
Insight
Talking Points
Charles Duhigg shows us we can communicate in ways that will be anything but a figment of your imagination.
Sizzle Awards
Worked Like a Farm
Organic Valley bets the farm on a marketing program, reaping a 132% increase in meetings and a 38% boost in leads
Sizzle Awards
The Data Awakens
Leidos achieved hyperspace-level success at HIMSS 2024, with a 221 percent increase in private meetings
Sizzle Awards
Gaming the System
By pairing classic arcade gaming with modern cybersecurity solutions, Cisco Systems Inc. captivates C-level attendees
Sizzle Awards
Punching Up Fan Engagement
Renowned anime streaming service Crunchyroll capitalized on fan sentiment and had a lasting promotional impact.
Sizzle Awards
EXHIBITOR Magazine's 27th Annual Sizzle Awards
Savvy event marketers know it's more effective to go after buyers' hearts than wallets.
Case Study
Hive Mind
BlueHive Exhibits creates a buzz that rose above the noise on the EXHIBITORLIVE 2024 trade show floor.
Gallery
Six Couldn't-Miss Sights at ASCO
The EXHIBITOR team selects the best designs at this meeting of oncology professionals.