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Mad Systems Names Lisa Jey Schanley Senior Business Development & Strategic Accounts Director
10/21/2025
Mad Systems is pleased to welcome Lisa Jey Schanley as our new Senior Business Development & Strategic Accounts Director. Lisa brings an outstanding network and track record across the themed entertainment community, capped by a multi-year leadership journey with the Themed Entertainment Association (TEA) Western Divisionstarting as a board member and completing her terms as Vice President.
With deep expertise in Business Development, Marketing, and PR, Lisa will spearhead strategic partnerships and expand key accounts while amplifying our storytelling and market presence.
“Lisa’s blend of relationship driven BD and sharp marketing/PR instincts is a perfect fit for Mad Systems,” said Tricia Ensing, CEO. “We can’t wait to see the momentum she brings to our clients and our team.”
Please join us in welcoming Lisa to Mad Systems!
About Mad Systems
Mad Systems Inc. designs and integrates advanced audiovisual and interactive solutions for museums, visitor centers, zoos, theme parks, and corporate environments worldwide. With ten issued U.S. patents and additional patents pending, the company’s technologies, including QuickSilver®, Alice™, Lory™, and CheshireCat™, enable hyper-personalized, multilingual, and accessible visitor experiences. Founded in 1998 and headquartered in Orange, California, Mad Systems is WBE certified at city, state, and federal levels. www.madsystems.com
Contact:
[email protected]
Mad Systems is pleased to welcome Lisa Jey Schanley as our new Senior Business Development & Strategic Accounts Director. Lisa brings an outstanding network and track record across the themed entertainment community, capped by a multi-year leadership journey with the Themed Entertainment Association (TEA) Western Divisionstarting as a board member and completing her terms as Vice President.
With deep expertise in Business Development, Marketing, and PR, Lisa will spearhead strategic partnerships and expand key accounts while amplifying our storytelling and market presence.
“Lisa’s blend of relationship driven BD and sharp marketing/PR instincts is a perfect fit for Mad Systems,” said Tricia Ensing, CEO. “We can’t wait to see the momentum she brings to our clients and our team.”
Please join us in welcoming Lisa to Mad Systems!
About Mad Systems
Mad Systems Inc. designs and integrates advanced audiovisual and interactive solutions for museums, visitor centers, zoos, theme parks, and corporate environments worldwide. With ten issued U.S. patents and additional patents pending, the company’s technologies, including QuickSilver®, Alice™, Lory™, and CheshireCat™, enable hyper-personalized, multilingual, and accessible visitor experiences. Founded in 1998 and headquartered in Orange, California, Mad Systems is WBE certified at city, state, and federal levels. www.madsystems.com
Contact:
[email protected]
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