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Attendees could cruise through AB Volvo's 175-by-180-square-foot exhibit, idle near a cinema-size 504-square-foot plasma screen, and park on its rows of sand-shaded leather ottomans arranged throughout the space.



Life Fitness Inc. was in good shape with its 8,000-square-foot exhibit that resembled an upscale spa and exercise center, while halogen, LED, and theatrical lighting painted the laminate floor with abstract-art designs like a post-modernist discotheque.

To debut its new fiber-cutting laser, Amada America Inc. built a 16,000-square-foot booth with a 24-foot-tall raven-black plywood structure that leaned as if an invisible wind pushed against it, then surrounded it with monolithic 20-foot-tall steel-and-aluminum lamps.
With a band of stretch fabric running over the top of its exhibit, NWP Service Corp. gave the appearance of a rhythmic gymnast's ribbon frozen in time.

Swathed in the company's corporate red and white hues, Universal Electronics Inc.'s 40-by-50-foot booth resembled a cross between a Lego model and an Ikea outlet, with frosted panels, elegant string curtains, and ceiling panels that looked like frozen waves of alabaster water.


There was nothing small about BMW AG's 7,000-square-foot exhibit for its Mini autos. The mural-like fabric panels and cars suspended from walls like metal sculptures made the automaker's space look more like an art gallery than a trade show booth.


Sophisticated graphics and a monochromatic color scheme transformed Plastic Logic Ltd.'s booth into a sleek space.
Expansive curved headers streamlined WideOrbit Inc.'s otherwise angular exhibit.



Ziehm Imaging Inc. developed a picture-perfect booth draped with a 9-foot-high nylon string curtain.

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