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Ceiling the Deal


In the exhibit hall's sea of sameness, the ceiling remains the final frontier for differentiation. Discover how six forward-thinking exhibitors transformed their environments using suspended logos, undulating wooden panels, and glowing architectural elements. >> full story

Color Temperature and Exhibits


What does color temperature have to do with my exhibit lighting, and how can I use it to my advantage? >> full story

The Floor is Yours!


With careful planning and a bit of creativity, you can use flooring to highlight products, delineate spaces, and even help event attendees traverse your space. Here are six examples of booths that did more with their floors. >> full story

Let the Bodies Hit the Floor


Flooring is the drum beat beneath the orchestra of your trade show environment. It's vitally important, and it's time we stop walking all over it. >> full story

Bar Excellence


Exhibitors often use hospitality bars in their booth to foster relationships. But to capture those value-adds, your bar needs to look more like a hip hot spot than a has-been hole in the wall. So here are six examples of top-shelf experiences that offer form, function, and style straight... >> full story

Leisure Suite


Six examples of in-booth lounges that caught attendees' eyes and lured them in. >> full story

COVID Furnishings


I want to make sure my program's spaces are safe for attendees and staffers. What tips do you have for furnishing COVID-conscious exhibits? >> full story

Exhibit Flooring


My exhibit needs a refresh, and flooring seems like the easiest place to start. I'm not sure whether rolled carpet or vinyl is best for my needs. What are the pros and cons of each? >> full story

Point of Sail


Acorda Therapeutics Inc.'s massive purple and yellow "sail" drew attendees in. >> full story

Rental Furniture


We asked 10 experts to share their views and opinions on rental furniture trends. >> full story

New Products for the New Normal


To help you start planning for future face-to-face marketing endeavors - and augment your online- and hybrid-event toolbox - here is a selection of new COVID-conscious products. >> full story

Digital Flooring


We're adding a video experience to part of our exhibit's flooring. What's the 411 on LED/digital flooring systems in terms of installation, durability, and care? >> full story

Over and Above


Here are six exhibitors that used full-fledged ceilings and elaborate fabric components to form riveting overhead elements. >> full story

Watch Your Step


Amdocs USA Inc. dazzles attendees with an exhibit featuring LED flooring, an infinity room, and more. >> full story

Trade Show Lighting Dos and Don'ts


A calculated lighting plan can make your exhibit shine like a diamond without breaking your budget - if you follow these simple rules. >> full story

Rigging Terminology


What's the difference between an element that's "flown" and one that's "rigged"? >> full story

Sweet Hospitality


Here are six in-booth hospitality spaces that pair practical elements with delicious design. >> full story

Weight a Minute


Try to guess the weight of these booths that, despite being light on the scales, left a heavy impact on attendees. >> full story

Exhibit Flooring


We asked 10 experts to share their views and opinions on exhibit flooring. >> full story

Fabric Lightboxes


We plan to purchase several fabric lightboxes for our stand. What factors should I consider when choosing a vendor and selecting products? >> full story

Exhibit Flooring Dos and Don'ts


Whether your footprint is a pint-size stand or an enormous exhibit, use these flooring-related tips to maximize the impact of your underfoot inches. >> full story

Over-Easy Designs


Find inspiration among these six exhibitors that used suspended fabric structures and full-on ceilings to create inventive and attractive lures. >> full story

Desk Jobs


Here are six standout reception desks that prove a bright pop of color or unique material choice is sometimes all you need to elevate even the simplest desk from lackluster to lovely. >> full story

Exhibit Flooring


With regard to transportation, installation, and storage, what should I keep in mind when buying new exhibit flooring? >> full story

Marvelous Multimedia


These multimedia models should give you insight into how to add some modest movement, a little light, and a sprinkle of magic to your next exhibit. >> full story

This Old House


For its exhibit at the Outdoor Retailer Summer Market, Keen Inc. wanted a stand that would leave as small an impact on the environment as it would make a huge one on the attendees. >> full story

Bench Seats


Six examples of stylish and sophisticated in-booth benches. >> full story

Lounge Wizard


These six in-booth lounges offered respite from the show floor and immersed attendees in on-brand environs. >> full story

Carpet Diem: Seven Ways to Seize Underfoot Opportunities


We found seven unique uses of floor space that'll leave you anything but floor bored. >> full story

Fabric Exhibits


We asked 10 exhibiting experts to share their opinions on fabric architecture. >> full story

Desks of Distinction


EXHIBITOR rounds up six examples of reception desks that welcomed attendees with unique and on-brand design elements. >> full story

Carpet Considerations


We're about to purchase carpet for our new booth, but the choices seem endless. What are the basic differences among various carpet options? >> full story

Strategic Lighting: How to Outshine the Competition


Two exhibit-lighting pros offer tips for using light to accomplish four key objectives. >> full story

Watts Versus Lumens


Our exhibit-lighting designer uses the term "lumens" as opposed to "watts." What's the difference between them? >> full story

Fabric Graphics


We use several fabric graphics in our exhibits and at our events, but I'm never quite sure how to clean and care for my materials. Can you offer a basic fabric-cleaning guide? >> full story

Curve Appeal


When Varian Medical Systems Inc. planned its exhibit for the 2017 American Society for Radiation Oncology meeting, it wanted to avoid the attendee bottlenecks previously caused by clumping its products together. >> full story

Exhibit Lighting


We asked 10 trade show experts to share their advice and opinions on exhibit lighting. >> full story

Sky-High Designs


Here are six ceiling structures that use lighting to catch the eye and redirect the feet. >> full story

The Fabric of Our Lives


Test your material knowledge of these common trade show textiles. >> full story

Talk Central


Featuring everything from colored Plexiglas to inflatable walls, these six conference rooms offer a fresh take on otherwise tedious exteriors. >> full story

Under Statements


Here are six flooring examples that offer everything from drama and flair to way-finding help and message delivery - proving that what's underfoot can have an overarching impact. >> full story

EXHIBITOR Magazine's 4th Annual Portable/Modular Awards


Read about the portable, modular, and system structures that took home top honors this year. >> full story

Double Decks


We're thinking about adding a double deck to our exhibit space. What are some of the most common venue restrictions specific to this type of structure? >> full story

Lord of the Rings


"Intel wanted a vast and instantly engaging focal element that would entice visitors to see the technology as a unified whole," said Andy Sexton, the creative director for 2LK Design Ltd. >> full story

Breathing Room


Made of spandex stretched over an aluminum frame, Genentech Inc's 30-by-15-foot Breathing Wall inhaled and exhaled thanks to 72 microprocessor-controlled motors while a projector cast imagery of human lungs on the fabric. >> full story

Floor Graphics


What variety of messaging options can I integrate into my exhibit flooring? >> full story

Textile Arts


Here are six stable structures that prove fabric architecture can look just as permanent and enduring as hard-walled exhibits that weigh (and cost) far more. >> full story

Sky High


In this quiz, guess what exhibitors paid to suspend floating signs from the ceiling -- and prove that when it comes to rigging, you're not in over your head. >> full story

Exhibit Lighting


Marketing experts claim that exhibit lighting is critical to effective design. But what specific benefits does lighting offer the average exhibitor? >> full story

Green Flooring


What options do I have when it comes to selecting Green exhibit flooring? >> full story

Bench Seats


Here are six examples of in-booth seating that are a far cry from hard or humdrum. >> full story

Exhibit Lighting


We asked 10 industry experts to share their opinions and advice on exhibit lighting. >> full story

Battery Power


Rather than paying for show-floor electricity and the labor required to install it, many exhibitors are now using portable batteries to power everything from light fixtures to laptops. What do I need to know about batteries before I incorporate them into my exhibit-marketing program? >> full story

Flooring Options


Our exhibit is feeling old and outdated, but I don't have the time nor money to invest in a complete overhaul. What's a quick and fairly painless way to breathe new life into our booth? >> full story

Structural Support


A series of five identical, eye-catching, tensioned-fabric structures created intimate spaces within Autodesk Inc.'s 100-by-100-foot exhibit at Autodesk University. The structures were strategically placed to improve acoustics, alter the visual scale of the booth, and serve as landmarks. >> full story

Multimedia Options


I want to add a large-scale video wall to my next exhibit, but I'm wondering which medium to use: LED panels/curtains, projection technology, or an array of seamless monitors. What are the pros and cons of each? >> full story

The Magic Kingdom


Crafted for Wizards of the Coast, this 50-by-60-foot exhibit was part of a larger integrated campaign that included a charging zone, where attendees could hang out and familiarize themselves with the game's story line, and a 100-by-200-foot tournament-play area. >> full story

Futuristic Flooring


Seven options for adding a little futuristic flair and underfoot illumination to your company's next trade show exhibit >> full story

Lighting Terminology


What is color temperature, and how can I use various color-temperature variations to create a mood or effect via the lighting in my exhibit? >> full story

Industrial Chic


The phrase "what's old is new again" is particularly true when it comes to design, and the latest trend to circle back is endearingly referred to as "industrial chic." See how faux-old furnishings can breathe new life into outdated exhibits. >> full story

Over Achievers


Providing branding and identification as well as eye-catching allure, these six examples of overhead identifiers use limited architecture and/or lightweight materials to generate interest and awareness. >> full story

Fabric Graphics


We're switching from hard-wall graphics to fabric graphics for all of our exhibit properties. What are some key things I need to keep in mind about our new material of choice? >> full story

Counters Intuitive


Given the power of first impressions, you need to ensure that your reception desk speaks volumes about your brand, and helps tempt attendees to explore the rest of your space. So here are six reception desks that are far more than afterthoughts. >> full story

Ornamental Rentals


Rental companies serving the exhibit and event industry have stockpiles of items that can do the heavy lifting for a themed space, whether you are looking for an accent table or an entire suite of furnishings. Here are a few fabulous pieces just waiting for the right exhibit to come along. >> full story

Floors Galore


Carpet isn't the only choice when it comes to covering your share of convention center concrete. Here's a collection of options to elevate your exhibit flooring to new heights. >> full story

Weight, What?


The shipping weight of a booth can often run as high as 100,000 pounds. But fabric exhibits can help shed some extra weight quicker than a SlimFast diet. You'll see what we mean when you try to guess the shipping weights of these lightweight, yet heavy-hitting, fabric exhibits. >> full story

Operating Systems


Six user-friendly system exhibits that function like well-oiled machines without sacrificing style in the process. >> full story

Lighting and Staging


I know lighting is important to exhibit design, but I'm not exactly sure how best to use it. Can you provide some ammunition to help me make a case for it with management, and give me some tips for creating an effective lighting design? >> full story

Style for Hire


Ho-hum rental furniture is a thing of the past. Here, six different exhibitors flaunt their fashionable, functional finds. >> full story

Above all Else


Six exhibitors build up instead of out, resulting in inspiring ceiling structures that raise them high above the competition. >> full story

Audiovisual Screen Placement


Whenever we use a projector to show a presentation during our events, I never know how big the screen needs to be and how high it should be placed. Are there any rules of thumb? >> full story

Electrical Abbreviations


Most exhibiting manuals include rules about the safety listings required for all electric equipment in a booth. So what do these safety-listing abbreviations, such as UL, ETL, and CSA, actually mean? >> full story

Fancy Footwork


Floor coverings typically aren't the most eye-catching booth elements. Here are six exhibits that prove flooring doesn't have to be boring. >> full story

Perfect Pairings


Six examples of interesting table-and-chair pairings that no doubt tempted attendees to stop, stare, and enter the space to sit a spell. >> full story

Sweet Suites


If you want booth visitors to stay long enough to not only finish their beverage but also talk shop with your staffers, your suite needs to be comfortable, inviting, and, well, highly hospitable. These six spaces deliver via functional components paired with delicious design. >> full story

Flooring Cost Cutters


I've been tasked with reducing our exhibit-marketing budget across the board, but I'm stumped as to how to lower costs for our vinyl flooring and booth carpet. How can I cut costs in these areas? >> full story

Long-Term Lounges


Looking more like fixed office installations than short-lived groupings, these six lounge areas suggest a long-term relationship between attendee and exhibitor, and give an air of stability and dependability to their respective brands. >> full story

Fabric Exhibitry


About 10 years ago, my company created several tensioned-fabric exhibits. Now, we're looking to add more, and larger, fabric booths to our arsenal. Is there anything new in the material world that I should know about before I make a purchase? >> full story

Points of Light


Sometimes, effective lighting can morph from a functional element into a key aesthetic component. Such was the case for these six exhibits, whose dramatic lighting strategies deftly transcended ancillary components to become theatrical elements. >> full story

Open for Business


These six conference rooms deliver with designs that offer a literal and figurative breath of fresh air. >> full story

Make it Work


An exhibit past its prime can be a costly eyesore. But before tossing out your tired display, try to resuscitate it in time for your next show. >> full story

Lounge Power


Need to plug in? Here are five pieces of functional booth furniture that feature built-in charging stations. >> full story

Exhibit Flooring


We asked 10 exhibit-industry experts to share their opinions and advice on flooring. >> full story

Above and Beyond


Don't neglect the overhead space in your booth. Here are six examples of ceiling elements that raise the exhibit-design roof. >> full story

Counter Intelligence


A collection of six intriguing reception desks that use form and function to make memorable first impressions. >> full story

Walk-In Closet


ClosetMaid, a division of Emerson Electric Co., splits its exhibit into 15 vignettes and invites attendees to make themselves right at home. >> full story

Rental Furniture


We asked 10 exhibit managers, designers, and supplier reps for their thoughts regarding rental furniture. >> full story

White Space


Panasonic Corp.'s exhibit featured nearly 250 products in 18,200 square feet of space. Organizing the slew of products in areas such as the Journey Zone and the Retail Zone, Panasonic created life-like vignettes to convey how its technology helps consumers and businesses alike. >> full story

Stool Samples


Looking for some serious seat inspiration? Here are six examples of squat-worthy exhibit stools. >> full story

Fabric Exhibits


We asked 10 industry experts to share their thoughts about fabric exhibitry. >> full story

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The Buyer's Guide to Trade Show Exhibiting